Celebrity spirits are trending hard and furiously at the minute. Celebrities enter the spirits industry for a mix of business and personal reasons, and the quality of these products varies. Some celebrity spirits are genuinely good, crafted with care and expertise, while others may rely more on the celebrity’s name than the quality of the spirit itself. As with any product, it's worth doing some research or tasting before purchasing to ensure it meets your expectations. Radio 4 went behind the scenes looking at this phenomenon whilst the Daily Mail did a review of Celebrity spirits in early July. Both pieces drew the same conclusions, that it is essential to research & taste before.
We have taken great pride in what we have designed and created for James. This has been done with blind sampling at events, product reviews and many sampling sessions behind the scenes to ensure what is made, is both good and delicious!
Read the Daily Mail Review or find a James Gin that tickles your taste buds!
